An independent hotel with a small front desk team cannot always answer the phone, especially overnight or during a busy check in rush, and a caller who gets no answer usually books somewhere else within minutes. This business sets up an AI reservation agent for a hotel: it answers any time of day, checks real room availability and rates, and books the reservation directly into the property's system. You configure this against the hotel's actual booking software, not as a generic answering service.
Properties pay a flat monthly fee, justified easily against the value of even a few recovered room nights. Landing the first hotel usually comes from approaching an independent property owner directly, since hotel chains have their own call centers already.