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The founder's toolkit · Always free
An idea is a start. Make your next move count.
Run the numbers. Find your starting point. Everything here is free, with no sign-in or credits.
Free startup calculators
All calculatorsEvery number. A clearer decision.
Your inputs. Clear working. Find the costs, margins and milestones behind your next move.
- Break-evenHow many units you have to sell before the business stops losing money.Open calculator
- Startup costWhat it costs to open the doors, and how long your cash lasts after that.Open calculator
- Return on investmentHow long the money you put in takes to come back, and what it returns in a year.Open calculator
- Funding neededHow long your cash lasts, and how much more you need to reach the month you are aiming for.Open calculator
- Customer Acquisition CostHow much you spend to acquire a single paying customer.Open calculator
- Lifetime Value (LTV)A strategic tool to calculate Lifetime Value (LTV) for your business.Open calculator
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- LTV:CAC RatioA strategic tool to calculate LTV:CAC Ratio for your business.Open calculator
- Payback PeriodA strategic tool to calculate Payback Period for your business.Open calculator
- Gross MarginA strategic tool to calculate Gross Margin for your business.Open calculator
- Net MarginA strategic tool to calculate Net Margin for your business.Open calculator
- ARPUA strategic tool to calculate ARPU for your business.Open calculator
- Churn RateA strategic tool to calculate Churn Rate for your business.Open calculator
Startup guides
All guidesOpen a new chapter.
Practical reading for the decisions ahead, with fresh picks from the library each visit.
- Early Stage Startup Hiring: Finding Founding EngineersYour first ten hires will dictate the culture, velocity, and ultimate success of your company. You cannot hire purely for…Read the guide
- Startup Cash Flow Management: Extending Your RunwayRevenue is vanity, margin is sanity, but cash is reality. A profitable startup will still go bankrupt if the timing of its cash…Read the guide
- Zero-Investment Business Models for Bootstrapped FoundersCapital is an accelerant, not a prerequisite. Bootstrapping forces financial discipline and rapid iteration. By leveraging…Read the guide
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- B2B Cold Email Lead Generation: High-Converting FrameworksCold email is not dead; it has simply evolved. Spray-and-pray tactics will ruin your domain reputation and yield zero results…Read the guide
- Competitor Analysis Framework for FoundersObsessing over competitors leads to derivative products. However, ignoring them entirely is strategic negligence. A strong…Read the guide
- Startup Metrics Dashboard: KPIs that Actually MatterData without structure is noise. A startup metrics dashboard should not be a sprawling collection of every conceivable data…Read the guide
Startup glossary
Full glossaryBig ideas. Plain words.
The terms you will meet along the way, explained in plain language.
- Pre-Money ValuationThe valuation of a company prior to a new round of investment capital being injected.See the definition
- Profit SharingAn incentivized compensation program that awards employees a percentage of the company's profits.See the definition
- Down RoundA funding round where the pre-money valuation is lower than the post-money valuation of the previous round.See the definition
- Liquidation PreferenceA clause defining who gets paid first—and how much—if the company is sold, liquidated, or goes bankrupt…See the definition
- General Data Protection Regulation (GDPR)A regulation in EU law on data protection and privacy in the European Union and the European Economic Area.See the definition
- Daily Active Users (DAU)The number of unique users who interact with the product in a single 24-hour period.See the definition
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- Customer Relationship Management (CRM)Software used to manage interactions with customers and potential customers.See the definition
- Expansion RevenueAdditional recurring revenue generated from existing customers through upselling (higher tiers)…See the definition
- Operating Expenses (Opex)The expenses a business incurs through its normal business operations, excluding COGS.See the definition
- Anti-Dilution ProvisionA clause that protects an investor's ownership percentage in the event of a down round by automatically…See the definition
- Lead Velocity Rate (LVR)The month-over-month growth percentage of qualified leads entering the sales pipeline.See the definition
- AcceleratorA cohort-based program that includes mentorship and educational components and culminates in a public pitch…See the definition
From the blog
All postsRead beyond the obvious.
Ideas, field notes and founder lessons worth taking into your next decision.
- Five Contradictory Answers and Real LiabilityFree forums give dangerous advice to trade professionals carrying legal liability. Here is how to build a paid community focused…Read the story
- 50 High-Margin Online Business Ideas That Require Little Capital50 online business ideas grouped by how the margin is made: licensing, expert matching, urgent bookings, idle assets…Read the story
- How to price a side hustle with no customers yetA practical guide to calculating first client rates based on real living expenses and actual working hours.Read the story
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- 50 Flexible Business Ideas for Women Balancing Work and Life50 real flexible business ideas for women, home-based and India-focused, from BBI's own research library. Real links, no invented…Read the story
- Stop Waiting: 50 Zero Investment Business Ideas You Can Start With $0Fifty ways to start earning in India with no capital, no stock, and no rented shop, just a phone, a library card, and a few free…Read the story
- 50 Realistic Part-Time Business Ideas for Extra Income50 part-time business ideas sorted by the hours you actually have: evening laptop work, weekend jobs with tools, teaching, food…Read the story